The Short List
Year
2016
Deliverables
- Branding
- Graphic Design
- Art Direction
- Typography
The Short List
BRAND WISDOM:
Connect, Unite, EmpowerCORE BRAND TENETS:
At The Short List we nurture and honor that spirit to help creativity flow, problem solving happen, and inspiration find its target.
THE ASK:
Creative recruiter Martha Humphry launched a hybrid creative/coaching/recruiting agency in 2016, focusing on curating and developing professional brand, career transitions, portfolio editing and development and creative career networking and interview coaching. I wanted to develop a timely and sophisticated but friendly brand. The typography is modest with a bold color palette.