Sou’Wester
Historic Lodge
Year
2017
Deliverables
- Branding
- Graphic Design
- Art Direction
- Typography
Sou’Wester Historic Lodge
BRAND WISDOM:
Come Stay, Create, Relax and Listen with Us.
CORE BRAND TENETS:
Sou’wester provides its guests the best rustic comfort, privacy at a historic quiet coastal get away, rain and/or shine. It is the place to relax, create or adventure.
THE ASK:
A refresh to the existing brand / logo and provide creative art direction. Also we wanted to separate the non-profit business of Art, Music and Wellness from the lodging experience.
