BRAND WISDOM:
No-nonsense apparel and footwear to keep you WARM, DRY, COOL and PROTECTED no matter what. TESTED TOUGH.
CORE BRAND TENETS:
Columbia Sportswear Company has been making gear so that Pacific Northwesterners and the world can enjoy the outdoors for more than 70 years.
THE ASK:
The creative team at North Agency asked me to help design the Montrail summer 2017 campaign. Montrail has been making award-winning footwear since 1982, and partnering with Columbia since 2006. Now Columbia’s relentless pioneering spirit merges with Montrail’s iconic fit, construction and technologies, ushering in a new era of world class trail running gear.
